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Teaching case study
European Market Entry – The Case of DeLaval
Henrik Glimstedt
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Diversity in European Marketing Text and Cases
Springer
2012
DOI:
https://doi.org/10.1007/978-3-8349-6976-7_11
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Title
European Market Entry – The Case of DeLaval
Creators - without role
Henrik Glimstedt - Stockholm School of Economics, Department of Marketing and Strategy
Publication Details
Diversity in European Marketing Text and Cases
Publisher
Springer
Identifiers
991001479421906056
Academic Unit
Department of Marketing and Strategy
Language
English
Resource Type
Teaching case study
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