Assortment dynamics and the long-term evolution of distribution

Conference paper

Lars-Gunnar Mattsson, Lars-Erik Gadde and Carl-Gustav Engström

The 2nd Nordic Retail and Wholesale Conference 2010 (Gothenburg, 2010-11-10 - 2010-11-11)

2010

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Title: Assortment dynamics and the long-term evolution of distribution
Creators - without role: Lars-Gunnar Mattsson - Stockholm School of Economics, Department of Marketing and Strategy
Lars-Erik Gadde - Chalmers University of Technology (SE)
Carl-Gustav Engström - University of Gothenburg (SE)
Conference: The 2nd Nordic Retail and Wholesale Conference 2010 (Gothenburg, 2010-11-10 - 2010-11-11)
Identifiers: 991001480214006056
Academic Unit: Department of Marketing and Strategy
Language: English
Resource Type: Conference paper