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- Title
- Service variability: Does it matter if the retail customer receives less, the same, or more service than other customers?
- Creators - without role
- Magnus Söderlund - Stockholm School of Economics, Department of Marketing and StrategyPeter Gabrielson - Stockholm School of Economics, Department of Marketing and Strategy
- Conference
- The 2nd Nordic Retail and Wholesale Conference 2010 (Gothenburg, 2010-11-10 - 2010-11-11)
- Identifiers
- 991001480333706056
- Academic Unit
- Department of Marketing and Strategy
- Language
- English
- Resource Type
- Conference paper