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Conference paper
Who’s doing what? Exploring market practices and practitioners
Hans Kjellberg
and
Johan Hagberg
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2009
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Title
Who’s doing what? Exploring market practices and practitioners
Creators - without role
Hans Kjellberg - Stockholm School of Economics, Department of Marketing and Strategy
Johan Hagberg - University of Gothenburg (SE)
Identifiers
991001480538806056
Academic Unit
Department of Marketing and Strategy
Language
English
Resource Type
Conference paper
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