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2 Record Views
- Title
- The Effects on Customer Behavior and Sales from Introducing an Online Store
- Creators - without role
- Mikael Hernant - University of Skövde (SE)Sara Rosengren - Stockholm School of Economics, Department of Marketing and Strategy
- Event
- The European Institute Of Retailing And Services Studies EIRASS, Conference (Scotland, 2016-07-11 - 2016-07-14)
- Identifiers
- 991001480554906056
- Academic Unit
- Department of Marketing and Strategy
- Language
- English
- Resource Type
- Presentation