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Presentation
With or Without You: Playing Music in a Grocery Store
Philip Ahlbom
,
Dhruv Grewal
,
Jens Nordfält
and
Anne Roggeveen
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2016 AMS Annual Conference (Orlando, 2016-05-18 - 2016-05-21)
2016
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Title
With or Without You: Playing Music in a Grocery Store
Creators - without role
Philip Ahlbom - Stockholm School of Economics, Department of Marketing and Strategy
Dhruv Grewal - Babson College
Jens Nordfält - Stockholm School of Economics, Department of Marketing and Strategy
Anne Roggeveen - Babson College
Event
2016 AMS Annual Conference (Orlando, 2016-05-18 - 2016-05-21)
Identifiers
991001479454906056
Academic Unit
Department of Marketing and Strategy
Language
English
Resource Type
Presentation
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