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3 Record Views
- Title
- Fundamentals of strategy
- Creators - without role
- Gerry Johnson - Lancaster University Management School (GB)Patrick Regnér - Stockholm School of Economics, Department of Marketing and StrategyKevan Scholes - Sheffield Business SchoolDuncan Angwin - Lancaster University Management School (GB)Richard Whittington - Saïd Business School
- Publisher
- Pearson
- Edition
- 3 ed.
- Number of pages
- 284
- Identifiers
- 9781292017211; 991001480553406056
- Academic Unit
- Department of Marketing and Strategy
- Language
- English
- Resource Type
- Textbook